Case Studies from the Blue Vapours Archives

Bass Coast Discover Motor Sport

Outdoor banners, Large Format Posters, Social Media Tiles
Logo for the Bass Coast Shire Council
Outdoor banners, Large Format Posters, Social Media Tiles

Get your motor running. Head out on the highway. Looking for adventure, in whatever comes our way!

Phillip Island has a unique racetrack, overlooking the ocean on undulating cliff tops. It is truly spectacular and home to not only the Australian MotoGP™, the international Grand Prix organisation’s motorcycle race, but holds numerous race events and classic car shows during the year.

This tourism campaign design, commissioned by the Bass Coast Shire for the 2023 MotoGP™, features the racetrack at its heart but is flexible enough to be rolled out for other complementary events. Flags were erected around the island and neighbouring towns, and promotional pieces included posters and cards to promote the Cowes entertainment precinct.

Blue Vapours Whale Logo
We acknowledge the traditional owners of this land, the Bunurong / Boonwurrung people and pay respects to their elders past, present and emerging and to all Aboriginal and Torres Strait Islander people living in our community today.

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PO Box 205, Richmond Victoria 3121


0418 150 581